Message to the Green Tea God
The Green Tea God is one of the most powerful CEOs in Thailand.
His sacred aura comes from his extreme yet accessible marketing campaigns. You can win gold, a car or a smartphone just by sending the code under the bottle cap of his green tea drinks to a daily lucky draw. Sometimes the Green Tea God chooses interesting photos of mortals with his products from social media and rewards them with smartphone.
Message to the Green Tea God is an archival project of photos curated from a hashtag in Instagram of people trying to communicate with the Green Tea God in 2015-2016.